Browse 884 verified product categories from the supplier directory, plus 120 bonus high-ticket category ideas to research for your next niche store. The supplier directory includes 11,027 supplier records.
This is every product category in our supplier directory, grouped into 41 niches, with the exact number of suppliers we hold for each one. The categories and the counts are free. The brand names, websites and contact routes for those 11,027 suppliers are in the directory, and on this page it is $19 instead of $297.
A niche is only worth building if there are enough real brands willing to approve a new dealer. So instead of asking you to guess, every category below carries the number of suppliers the directory actually holds for it, and every niche header carries the total for its group.
Use it the way you would use inventory depth. A niche with 623 suppliers gives you room to be told no thirty times and still build a full catalog. A niche with 30 is tighter, more defensible, and faster to own outright. Neither is wrong. The point is that you can see it before you commit six months to it.
The niche headers also show how many of those brands sell direct to dealers rather than routing you through a distributor, and which countries the group ships to most. Categories with 40 or more suppliers are highlighted, because those are the ones deep enough to build an entire store around.
The 884 categories above are the verified categories in the supplier directory. These 120 are separate high-ticket category ideas for researching your next niche or store direction.
Every number on this page is a real row count out of one spreadsheet. Pick any niche and the outreach list for it is already built. You could spend the next two months rebuilding it by hand, or have it in the next sixty seconds.
Some brands will not talk to a store with no sales history. Distributors will, and one distributor approval can put dozens of brands into your catalog at once. The second tab of the sheet lists 267 of them with their website and the brands each one carries, so you can go after coverage instead of chasing brands one at a time.
The same 884 categories listed on this page. Filter the sheet to your niche and you have your outreach list in one click.
The manufacturer or brand itself, so you are emailing a real company instead of a marketplace reseller.
Their real site, so you go straight to the dealer page instead of guessing at a contact form.
Yes or no on every row. 5,946 of the 10,760 brands sell direct to dealers, and those are usually your faster approvals.
US, CA, UK, AU, DE and more. Cut anyone who cannot ship where your customers are before you write a single email.
267 distributors with the brands each one carries, for the approvals that open a whole catalog at once.
The directory sells for $297 with lifetime access on its own page, and people pay it, because one approved supplier on a $2,000 average order makes that back on the first sale. This page gets a different price because you got here by reading the niche list.