How To Outsource Your eCommerce Business
Trevor here with eCommerce Paradise.
This episode will be about outsourcing and the three different ways I do it, including all the different automation you can implement to automate your outsourcing efforts.
The first way I'd like to do outsourcing is by hiring out projects. I like to do that with fiverr.com. Fiverr is a party service platform. Fiverr is relatively cheap, and there are lots of different providers on Fiverr. With Fiverr, I don't have to go through the whole hiring process.
I like to outsource lots of different things. I like to outsource content like product descriptions and blog content. I also like to outsource product videos.
I'll go through all these different things right now.
Over time, I've built up a cool way to do automation and to manage the tasks that are going on. The management process is really important because if you hire randomly, it's really hard to keep up on things and to follow up on things and to make sure that you're actually doing what you're supposed to do with that content you get then.
I wasted a lot of money on Fiverr, dealing with a crappy gig. But I've also found a lot of good ones in the process and got some really good quality work.
The way I like to it now is I create tabs in my spreadsheet for my business. In those tabs are different tasks that need to be done for each product on the website. The products are the most important thing. The other tab is going to be for the contents of the blog.
For the products tab, I usually have these different rows and columns for product description, price, supplier, and so on. It is one of my podcast and blogs, How to Automate Your eCommerce Business. Go check that out.
Each row in that spreadsheet and tab is going to have a product separated by brand. Each product and each product page will be in there in one row. From there, I just create a column for each thing that needs to be done, a checklist. The way you manage that process is that you add all the products you need to add, usually from the suppliers' price list or their website, make a lot a row for each one, and then you'll go through and send those products to a Fiverr gig to have them add to the website with specific instructions. You can create a video or a checklist for that particular gig and show them exactly how you want it done. If you have a title template or some sort of pricing guide for them, it's different for each supplier to each product is different. Make sure that you hire out the product description for each one through a content writer on Fiverr in that description column. And by the way, you're going to need to test out these content writers quite a bit first and find ones you like because they're not all going to be great. Find the best quality content for the least amount of money. That's usually how it goes.
Test out a people under ten to fifteen dollar range because the five dollar range is usually where you get pretty bad articles from. It's always worth testing to see how the quality is. Once you get that order made, then you put a link to the Fiverr order right there in that box. As soon as that's done, then you take that link. You change it out with a link to the actual document file, and they'll give you the document on Fiverr, and you upload it to your Google Drive and then get a link for that and put it in there in that box. Make it so that the next process can be done, which is adding to the website.
For each of these steps you do, you should definitely film a screenshot video on how to do it. Make a video for you did the whole process and add that link on your spreadsheet. That way, you can tell your VA to look at the videos and just follow the steps. That will serve as the whole training process for them.
Once you get that done and want to outsource your product sales videos or anything else, just create a column for that, create a process, and add the video on handling that. The same thing could be done for the content tab.
In the content tab, you're going to have each type of article. For each article, you're going to have all columns for each step in the process. It's a pretty simple process. You have to go through and figure out how you want it done, create a trainee video, and then upload it on YouTube as an unlisted video. Put it in your spreadsheet.
The person you're going to hire after you're starting making probably, at least a thousand dollars in net profit every month from your store, the person you want to hire is a project management person. You can pay them hourly, and it's usually two, three dollars per hour or more based on the experience. You can get them from the Philippines by onlinejobs.ph. It's really a good outsourcing platform. There is a hiring process that goes along with that. You're going to make sure you want to look at people who are hiring similar jobs in the marketplace. Look at their hiring application and make sure that you make something similar or even better, and you improve on it. If you have no idea where to start hiring as you've never hired before, just look at what other people do in their job postings for similar work you're trying to hire for. Add a really good job description. At the bottom of that job application, make sure that you have a task for them to do. If they don't do the task, you automatically throw away their application because you want somebody who will be focused on reading the entire thing through focus and detail.
Once you hire them, make sure you get the videos. Allow about a one or two weeks lead time for them to get fully trained and practiced while training. You're going to want to check their work every single time that they do it in the beginning. As time goes on, though, you don't have to check. Their work is often about you still want to follow up, at least once every week.
In the long run, to make sure that they're getting all the work done, stuff that to your project managers. It's going to take a lot of work out of your hands and make your life a lot easier. It is going to cost you at least a few hundred dollars per month, if not more. I would say definitely wait to do that until you're at least at that thousand dollars profit level. But then you can scale your business way bigger, way faster, because you have somebody managing all these projects, reading your stuff, gets things done. You can even start a second business if you get this going. But as you grow your website, you're probably going to get a lot of orders and probably a lot of customer service to deal with. I've found that once you get beyond that ten thousand dollar a month sales volume, you start getting ten to twenty emails a day. As you increase your sales, the more emails you get. You'll get flooded by emails, people calling asking presales questions, getting after-sales support. You'll deal with a lot of shipping damage issues and shipping upkeep as you get orders fulfilled. You got to talk to suppliers. It's a big mess of things to deal with. And before you get into that mess, I highly recommend hiring a VA for customer service. That's one of the big things that will save you in the long run from going crazy with your business, especially if you're niche is a complicated product or for a product that can often arrive damaged or something.
There are delicacies about your products. Make sure that you have processes in place. In other words, you're going to write a checklist down step by step instructions on how to do stuff and make videos on how you do those things. Everybody runs their business differently. But for us, we use Shopify as order screens for our CRM. We keep it really simple, it's really easy to use, and it works very well. The only issues that arise are follow up issues.
If customers see the damaged part and submit a claim to the supplier and drop the ball, you have to follow up on that. We have putting in place to make sure things get followed up on. It's called Boomerang, and we install it on Gmail. It costs fifteen bucks a month after the free trial, and Boomerang makes sure that email is sent back to you if they follow. It will cost you only fifteen bucks a month after the free trial. Boomerang makes sure that an email is sent back to you if the person didn't respond within a certain amount of time.
With Shopify, the orders screen really works well as a customer relationship management software, bookkeeping, and upkeep. You can order comments in including the invoices, shipping invoices. You can have ordered up order updates. You can, of course, put the tracking information in there, and you can email the customer directly from the order dashboard as well. Use shop auto-order screens, and if using a different platform, they might have a similar thing where they can enter comments into the order itself. Some of them are internal comments, and some of them are actually external comments for the customer to see. And sometimes it'll get emailed to them, and sometimes it won't. Make sure that you understand how it works, and you use it properly and effectively. Of course, linking everything in with your spreadsheet is really important, and keeping tabs on contacts via other labels.
Labels are really cool and make a particular folder kind of on your Gmail inbox's left-hand side pane. You can, of course, see all the conversations, products particular day and you can make a label for all sorts of stuff that recipient for. If there are certain words in the subject line, it just makes it easier to find the conversation. Hire somebody for that to three dollars per hour on average or more depending on experience.
Make sure the application is really good, and you can hire them out, like they say. Hire slow, fire fast. If you get someone who's really bad, keeps making mistakes, and doesn't want to get better, it gives you a bad attitude, fire them. Don't think about it twice. There are way more people out there. The amount of time and effort you're going to put into trying to manage somebody that isn't that good will be way more than the amount of time it'll take. Just hire somebody else.
Once you create that one job application, you can use it multiple times to pay on how many people you have to go through to hire the right ones. And yes, it is hard to find good people, although Filipinos are really awesome. For the most part, they love Americans; they respect you. They're very loyal, and they work hard.
We had a VA once said they weren't even using a mouse. They were just using a touchscreen on their computer. The laptop slowed down their productivity a lot. Little things like that really do make a difference. Make sure that you're hiring all your projects out via Fiverr or a similar service that offers really good VAs that will do projects on a one-time basis. That way, you have deadlines in place, and you know what to expect. There's a certain community interview system to keep the expectations high for these people. Right. And then the other thing, of course, is the project management project manager after you get to a certain revenue point and then maybe a customer service fee as well.
That's how you outsource. I know it's pretty top level. We'll be doing an in-depth course on this and show you guys how I do it. But for now, you can check out ecommerceparadise.com. I got some coaching services up now. I've been working on some more branded stuff later on, but I am currently working on the courses right now. I have a free dropship course for anybody who's just getting started, and I have a niche hack's course, which is kind of like my niche selection market research course, and I'm building upon that.
My goal is to have the main offer. Something more like a full dropship in the Step-By-Step system. And then, of course, have smaller courses specific to outsourcing, automation, conversion, rate optimization, things like that.
Look forward to that in the future, and we'll see you guys out there. Take care.
eCommerce Paradise was created by Trevor Fenner of Seattle, Washington in 2015 to help you, the entrepreneur, to start and scale your own eCommerce business selling high-ticket products online with the drop shipping fulfillment method so you can make more profit per sale, have a sustainable and evergreen online business, get started with very little upfront investment, and live a location independent lifestyle. Trevor owns multiple 7-figure High-Ticket Drop Shipping eCommerce stores and is a digital nomad, traveling the world while working remotely with the help of his team of over 10 virtual assistants from around the world. Trevor is currently located in Bali, Indonesia. Trevor is also a passionate skateboarder, surfer, scuba diver, photographer, environmentalist, outdoorsman, fitness and tattoo enthusiast.
AFFILIATE DISCLOSURE: Some of the links on this page may be affiliate referral links. I will get a commission from the vendor when you make a purchase after clicking them at no added cost to you. As a result, many of them also provide you with a special discount just for using my link. You can go directly to their support if you have any issues with their software or product.
Step-By-Step Training for High-Ticket Drop Shipping
Here are the next steps you'll need to take to start your high-ticket dropshipping business:
- Lesson 1: Research The Market And Choose Your Niche
- Lesson 2: Start Your Shopify Website and Legal Business Structure
- Lesson 3: How To Find And Recruit The Best Suppliers
- Lesson 4: Optimize Your Shopify Website and Sales Funnel
- Lesson 5: Launch Your Store With Paid Traffic
- Lesson 6: How To Manage Your Business
- Lesson 7: Automate and Outsource Your Day-To-Day Work
Resources for Starting A High-Ticket Drop Shipping eCommerce Store
These are the resources I've created to help you start your own high-ticket dropshipping eCommerce store:
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