Shopper Approved Review: Key Features, Benefits, and User Feedback
Shopper Approved Review is an online review platform businesses use to collect and display customer feedback. It helps companies show real reviews from buyers, which can increase trust and help new customers make decisions. Many shoppers read these reviews before buying online.
People want to know if Shopper Approved Review is reliable and if it really helps businesses. This article covers how this review service works and what users can expect when using it. Readers will learn the main benefits and possible drawbacks of Shopper Approved Review.
What Is Shopper Approved?
Shopper Approved is a review and ratings platform used by businesses to collect and display customer feedback. It helps companies build trust, improve online reputation, and increase sales by showing verified reviews on their websites and search results.
Overview of Shopper Approved
Shopper Approved is a third-party service for collecting, managing, and sharing online reviews from real customers. Businesses use it to display verified ratings and testimonials on their websites. This can boost consumer trust.
Companies can choose which Shopper Approved offerings they want. Popular offerings include seller ratings, product reviews, video reviews, local reviews, and Google review integration. The platform is certified by Google and helps businesses meet requirements for Google Seller Ratings.
Shopper Approved’s tools let businesses request reviews after purchase, monitor reputation, and showcase high ratings in places like Google Ads and organic search results. Its dashboard provides analytics and insights for business owners to track performance. Pricing and plans depend on business size and features needed.
How Shopper Approved Works
After a customer buys a product or service, Shopper Approved sends them a request to leave feedback. This request usually comes by email or appears on a thank you page. Customers fill out a simple review form, rating their experience and sometimes leaving a written comment.
Shopper Approved verifies each review to make sure it is from a real buyer. Verified reviews are published on the business’s profile page and can appear in search results. Some reviews may also be eligible to show as Google Seller Ratings in paid ads.
The platform lets businesses reply to reviews, showcase positive feedback, and address concerns. This can help improve service and resolve problems quickly. Business owners can track ratings, respond to issues, and use feedback for marketing or customer care improvements.
Key Features and Offerings
Shopper Approved helps businesses collect, display, and highlight customer reviews. It also offers trust seals recognized as some of the Best Trust Seal options for online sellers.
Review Collection Methods
Shopper Approved offers multiple ways to collect reviews from verified customers. It uses email surveys sent after a purchase, website popups, SMS messages, and direct links for feedback. These flexible methods mean businesses can reach customers on their preferred platforms.
A standout feature is automated review requests. This saves time and ensures more reviews are collected. Customers only need a few clicks to leave feedback, making the process easy and quick.
Key Points:
- Email, SMS, and on-site prompts
- Automated follow-up for higher response rates
- Tools to collect reviews at different points in the customer journey
- Option to ask for detailed feedback or quick star ratings
These methods help create a steady flow of fresh, real reviews, which increases buyer confidence.
Review Display Tools
Shopper Approved provides user-friendly tools to show reviews on websites. These include customizable review widgets, floating tabs, carousels, and sidebars. Businesses can choose how reviews are shown, matching their site’s style and layout.
The platform offers filters for most recent, top-rated, or featured reviews. Reviews are often displayed with star ratings, comments, and dates for added transparency. Businesses can show reviews on product pages, homepages, or checkout screens.
Display Options Table:
| Tool | Use Case |
|---|---|
| Review Widget | Product and landing pages |
| Floating Tab | Sitewide visibility |
| Carousel/Sidebar | Home/Category pages |
Easy-to-use review display tools help build trust without slowing down the website.
Trust Seals and Badges
Shopper Approved’s trust seals and badges signal reliability to shoppers. These can be shown in checkout areas, site headers, or footers. They highlight a business’s commitment to transparency and strong customer service.
The Best Trust Seal, offered by Shopper Approved, verifies real customer ratings and reviews. This seal updates automatically as new reviews are collected, so shoppers see current feedback. Shoppers looking for reassurance can click on the badge to view more detailed review data.
Benefits of Trust Seals:
- Boosts trust at checkout
- Verifies authenticity of reviews
- Increases conversion
- Recognizable to returning customers
Trust badges help lower buyer hesitation and can lead to more sales for online stores.
Shopper Approved Pros and Cons
Shopper Approved helps businesses collect and show verified customer reviews. The platform offers useful features, but it also comes with some drawbacks that may impact its fit for different companies.
Advantages of Shopper Approved
Shopper Approved makes it simple to request reviews right after customers buy. This helps businesses get a higher response rate.
The platform can show review ratings directly in Google search results using rich snippets. This feature increases trust and can lead to more clicks from shoppers.
Shopper Approved lets companies display reviews on their own website with customizable widgets. The dashboard is easy to use and includes reporting tools to track feedback. Automated review collection saves time for busy teams.
The option to gather both product and company reviews in one place is helpful. Shopper Approved also supports video reviews. For companies wanting to build trust with buyers, these features offer real value.
Key benefits:
| Pros |
|---|
| High response rates |
| Google Seller Ratings support |
| Customizable widgets |
| Product and store reviews |
| Video review tool |
| Automated email requests |
Limitations to Consider
Shopper Approved is not free. Monthly fees can be higher than some competitors, especially for small businesses.
The review management tools give fewer options than larger platforms like Trustpilot or Yotpo. Some users may find the design of review widgets to be less modern.
Integration with other e-commerce or CRM systems is limited. Businesses wanting deep connections to systems like Shopify or Salesforce might need to use extra workarounds or third-party tools.
There is no advanced fraud filtering or AI-moderation for reviews. Companies may need to monitor review quality themselves.
Cons:
- Higher price point for some plans
- Limited integrations
- Basic design options
- Less advanced filtering features
- No free tier available
Shopper Approved Pricing
Shopper Approved pricing varies depending on features, business size, and contract length. Costs are easy to compare for businesses because of clear plan differences and public pricing.
Pricing Options and Plans
Shopper Approved offers tiered plans, which can be paid monthly or annually. Plans start at about $99 per month for basic options and can go higher for advanced features or larger businesses. Pricing depends on factors like the volume of reviews collected, premium features, and integration needs.
Each plan may include different features such as Google Seller Ratings, video reviews, and photo reviews. Some higher-level plans add services like Reputation Management. Annual billing usually comes with a discount of about 10–15%.
A table shows basic pricing and features:
| Plan | Monthly Cost | Key Features |
|---|---|---|
| Starter | $99 | Basic reviews, Google ratings |
| Professional | $199 | Photos, video, custom branding |
| Enterprise | Custom | Advanced tools, managed services |
No free plan is available. Custom quotes are given for businesses with unique needs.
Value Comparison with Competitors
Shopper Approved is often compared to review platforms like Trustpilot, Feefo, and Yotpo. Prices are usually lower than Trustpilot for similar features but can be higher than some smaller companies.
It is one of the few services that offers Google Seller Ratings with any plan. Trustpilot and Yotpo charge more for access to this feature. Extra features like video reviews may cost more on other platforms.
Contracts with Shopper Approved are usually 12 months. Competitors sometimes offer shorter terms or monthly plans but may include fewer features at lower tiers. Shopper Approved provides transparent pricing and feature lists, making comparison easier.
Shopper Approved and SEO Benefits
Shopper Approved helps websites get more customer reviews and show them to potential buyers. It also offers direct advantages for how websites appear in search engines.
Structured Data and Rich Snippets
Shopper Approved uses structured data, such as schema.org markup, to label review content clearly for search engines. This markup enables Google and Bing to understand the details of customer ratings and display them as rich snippets in search results.
Rich snippets can include star ratings, review counts, and even customer comments. These visual elements stand out in search listings. Search engines use these signals to show more useful results to users.
Using the right structured data through Shopper Approved can make it more likely that a website’s reviews will be displayed directly under its search link, increasing visibility.
Key features:
- Uses JSON-LD or Microdata formatting
- Transmits review scores and counts to search engines
- May display star ratings in organic search results
Improving Click-Through Rates
Websites with review stars and ratings in their search listings often see higher click-through rates (CTR). When users see these visual cues, they may think the website is trustworthy or popular.
Benefits include:
- Attracts more attention than listings without reviews
- Can drive more visitors from the same search position
- Builds quick trust before a visitor even clicks
With Shopper Approved, sites may have more reviews shown in search results compared to some other systems. Good ratings encourage more people to choose that link instead of others that do not have star ratings or counts visible. As a result, getting reviews through Shopper Approved can directly impact how often users click on a company's site.
User Experiences with Shopper Approved
People who use Shopper Approved often talk about how it impacts their buying decisions or their business growth. Some describe increased trust from seeing more customer reviews, while others mention new ways to collect feedback quickly.
Customer Success Stories
Many customers share that seeing verified Shopper Approved reviews helped them feel more confident about their purchases. For example, shoppers mention:
- Transparency: They value being able to read honest, recent opinions from real buyers.
- Decision Making: Reading detailed reviews and star ratings often makes choosing between products easier.
- Trust: The “Shopper Approved” badge helps them trust newer or smaller online stores.
A customer named Sarah wrote:
“The reviews were clear and detailed. I picked the company because other shoppers shared great feedback.”
Some customers say negative reviews also helped them avoid possible problems. This open feedback system lets people shop smarter by learning from others’ experiences.
Merchant Feedback
Merchants often credit Shopper Approved with helping them collect more reviews through automatic emails and simple survey forms. Some store owners note:
| Benefit | Description |
|---|---|
| More Reviews | Easier to ask for feedback right after purchase |
| Higher Credibility | Displaying reviews builds buyer confidence |
| Useful Insights | Direct comments highlight what’s working |
One merchant shared that after adding Shopper Approved, their site’s conversion rate rose. Others mention that constructive feedback allows them to quickly fix problems or improve products.
Merchants also like that reviews can show up in Google search results. This can make their store listings stand out and sometimes drive more visitors to their site.
Integrations and Compatibility
Shopper Approved offers several ways for businesses to connect the platform to their online stores and systems. It supports both pre-built integrations for popular eCommerce platforms and flexible customization through its API.
Ecommerce Platform Integrations
Shopper Approved works with many common eCommerce platforms. Integration guides make it possible to set up the system with Shopify, WooCommerce, BigCommerce, Magento, and more. It uses plugins or app-based connectors so that store owners do not need advanced technical skills.
A list of popular platforms with native support includes:
| Platform | Type | Integration Method |
|---|---|---|
| Shopify | Hosted | App/Plugin |
| WooCommerce | Plugin | Plugin |
| BigCommerce | Hosted | App |
| Magento | Open-source | Extension |
| Volusion | Hosted | Integration Guide |
Most integrations handle order syncing, review collection, and automatic display of customer feedback on product pages. This helps save time and ensures a smooth experience.
API Access and Customization
Shopper Approved’s API lets developers connect features directly to other software, beyond basic platform plugins. The API supports review collection, review display, and pulling customer ratings for custom reports.
Key API features:
- Submit and collect reviews automatically
- Retrieve review data for use in apps or dashboards
- Customize the review widget look and feel
API documentation is available online, showing how to use endpoints for tasks like importing order data or updating widgets. This allows more control, useful for businesses with unique needs or those using custom-built sites that may not have a dedicated plugin.
API access requires generating secure keys from the dashboard to ensure data safety.
Conclusion
Shopper Approved offers businesses a way to collect and display customer reviews. It helps companies build trust by making feedback visible to new buyers.
Key Points:
- Makes customer reviews easy to gather
- Increases transparency for shoppers
- Can help improve sales and reputation
Some users find the platform easy to use. Others mention that getting started may take time.
Benefits shoppers and businesses:
- Shoppers see honest feedback
- Businesses learn what to improve
- Direct customer responses are possible
| Feature | Benefit |
|---|---|
| Review collection | Transparent feedback |
| Display options | Increases trust |
| Reporting tools | Understand trends |
Shopper Approved supports many kinds of businesses. It gives customers a voice while helping companies grow.
Any platform has pros and cons. Shopper Approved may not fit every business, but it is a common tool for gaining more reviews online.
