Every few weeks somebody emails me asking whether they should build their store around Chery Industrial or Titan Attachments, and almost every time the question is built on a false premise. These two companies get lumped together because they both sell heavy steel things to people with tractors, but they are running fundamentally different businesses. I have spent years sourcing high-ticket products for my own stores and for clients through Ecommerce Paradise, and this is one of those matchups where the honest answer matters more than a tidy scorecard.
Chery Industrial spans container shelters, storage buildings, greenhouses, modular structures, outdoor kitchens, driveway gates, and yes, a line of skid steer attachments. Titan Attachments lives almost entirely in tractor and skid steer implements, three point hitch gear, forks, grapples, and trailer hardware. The overlap between them is real but narrow, and it sits in one product category out of ten.
So this comparison is not really about which supplier has better buckets. It is about which company will actually let you resell their catalog as a solo operator without a warehouse, and whether the one that will not is worth pursuing anyway. I dug through both companies’ published policies, their dealer pages, their freight terms, and their retail channel behavior to answer that properly.
Fair warning before we go further. One of these two is a supplier you can build a dropshipping store on, and the other is a direct to consumer brand that happens to answer the phone if you call about wholesale. I will show you exactly which is which and why the distinction costs people money.
Build a Store Around a Supplier That Actually Wants Dealers
Chery Industrial runs a published dealer application, five U.S. warehouses, wholesale pricing, and a catalog that reaches nearly $79,000 at the top end. That is the shape of a supplier you can build a real high-ticket store on.
The Honest Framing: Where These Two Actually Compete
If you drew a Venn diagram of these two catalogs, the shared middle would hold skid steer attachments and a handful of workshop items. That is it. Everything else on either side has no counterpart on the other.
Chery sells structures. Container canopies, carports, metal sheds, vinyl garages, portable toilets with showers, fencing systems, six burner outdoor kitchen islands, and heavy duty workbenches with twenty five drawers. Those are large, high average order value items that ship freight and carry the kind of ticket that makes high-ticket dropshipping work in the first place.
Titan sells implements. Pallet forks, hydraulic grapples, dirt buckets with teeth, root rakes, stump buckets, three point hitch equipment, log splitters, lift tables, shop cranes, ATV and UTV mowers, and hunting blinds. These are functional, well priced, and popular with the tractor crowd, but they cluster at a lower ticket than Chery’s structure business.
The practical consequence is that if you already run a shelter or outdoor structure store, Titan is not a range extension. It is a different niche with a different customer. If you run a tractor implement store, Chery covers maybe fifteen percent of what you need and the rest of their catalog is dead weight for your audience.
Getting this wrong at the sourcing stage is expensive to unwind later, because your product photography, your ad angles, and your entire site structure get built around the first catalog you commit to. I go deeper on evaluating category fit before you ever contact a vendor in my guide to what high-ticket dropshipping actually is and how the model works.
What Chery Industrial Actually Sells and How It Is Set Up
Chery Industrial describes itself as operating since 2013 across the United States and Canada, running five warehouses domestically plus a physical showroom in Garden City, New York. On their own about page they position themselves as a distributor and wholesaler of industrial equipment rather than a manufacturer, which is an important distinction for anyone planning to sell their products.
The catalog runs from roughly $150 at the entry point to $78,990 at the top, with the bulk of the range sitting between about $1,500 and $5,500. A 10 by 20 foot metal garden shed lists around $1,599. A 10.5 by 31 foot vinyl garage lands near $4,599. A ten foot handicap accessible portable toilet with shower sits at $9,600.
That price distribution is the single most important fact in this comparison. Average order values in the $1,500 to $5,500 band are where a solo operator can make real money per transaction, and that is exactly the band Chery lives in. I broke down the full margin picture in my analysis of what Chery Industrial really costs to stock and dropship.
The Better Business Bureau lists Chery Industrial Inc. as accredited since September 2021 with an A rating, incorporated in November 2020, operating out of Garden City, New York. Their BBB business profile shows six complaints filed, which for a company selling freight shipped structures is a modest number.
What Titan Attachments Actually Sells and Who They Sell To
Titan Attachments operates primarily through palletforks.com along with several mirror domains. Their catalog is organized around equipment classes: skid steers, tractors, mini skid steers, ATV and UTV, fork mounted implements, workshop equipment, mowers, and an outdoors category covering hunting blinds and deer feeders.
Pricing sits lower than Chery’s structure business. A heavy duty skid steer dirt bucket with teeth in a 72 inch width was listing at $1,774.97 on sale against a $2,354.99 regular price when I checked, with the 84 inch version at $1,779.97. Plenty of their catalog runs well under a thousand dollars.
They maintain distribution centers in Mechanicsburg, Pennsylvania, Visalia, California, Memphis, Tennessee, and Horn Lake, Mississippi, with local pickup available at each. That is genuine domestic logistics infrastructure, and it is one of the things Titan does well.
Here is the part that changes everything, though. Titan runs their own branded storefronts on Amazon, Walmart, and eBay, and they run aggressive site wide promotions like a Labor Day sale advertising up to fifty five percent off. They are not a quiet wholesaler feeding a dealer network. They are a direct to consumer brand competing for the same customer you would be trying to sell to.
Does a Real Dealer Program Exist on Either Side?
The Chery Industrial Dealer Path
Chery publishes an actual dealer application. Their become a dealer page carries an apply now call to action, a contact form capturing name, email, subject, phone, and message, and a listed phone line at their Garden City address.
The page advertises factory direct products, competitive wholesale pricing, and marketing plus technical support as the three headline benefits. What it does not publish is a minimum order quantity, a discount tier structure, or a written dropshipping policy. Those details are negotiated after you apply, which is normal for this tier of supplier.
I want to be precise here rather than fill a gap with a guess. Chery has not published its MOQ, its dealer discount percentages, or a formal blind dropship agreement anywhere I could find. What is verifiable is that a structured application path exists and that the company markets wholesale pricing as a core dealer benefit.
That is a meaningfully different posture from a company that treats wholesale as an afterthought, and it lines up with what I have seen from suppliers who genuinely intend to build a reseller channel. My step by step process for working an application like this sits in my guide on how to find and get approved with high-ticket dropshipping suppliers.
The Titan Attachments Wholesale Path
Titan’s approach is thinner. Their support center article on authorized dealers and wholesale is essentially a phone number and an invitation to call, framed mostly around helping retail buyers find local inventory rather than recruiting resellers.
The article says they are actively working to expand the dealer network and to stay tuned for more locations. There is no application form on that page, no stated requirements, no discount schedule, and no MOQ. The instruction is to call their 800 number and talk to somebody.
They also run a separate dealer quote request page that offers phone, text, live chat, and email as contact routes with published hours. Again there is no published minimum quantity, no business verification requirement, and no pricing tier structure documented anywhere public.
A phone only wholesale path is not automatically disqualifying. Plenty of good suppliers work that way. But combined with Titan’s heavy direct to consumer presence, it reads less like a dealer program and more like a bulk purchase discount for buyers who happen to want ten of something.
Worried You Will Get Rejected Because You Have No Sales History?
Chery Industrial’s dealer path is a published application with a form and a phone line, not a closed network gated by revenue proof. New operators with a real business entity and a finished site have a genuine route in.
Freight, Delivery, and Who Eats the Damage
Both companies ship heavy freight, and both push the inspection burden onto the receiving customer. That is standard for this category, but the specifics differ in ways that affect your support workload.
Titan ships ground via UPS, FedEx, or USPS Priority for items under 150 pounds and moves everything heavier by freight carrier. Their published shipping policy states that all freight deliveries are curbside only, that most freight requires a scheduled appointment and signature, and that they serve the continental United States without shipping to Alaska or Hawaii.
They offer an economy free shipping tier at seven to ten business days for ground and ten to twelve for freight, with an expedited option at three to five and five to seven respectively. Freight orders may carry non refundable handling fees, and oversize items trigger a handling charge even on free shipping products.
Chery offers free shipping on most orders with six to ten business day delivery to the contiguous forty eight states and Canada, shipping from whichever of their warehouses sits closest. Liftgate service, delivery appointments, and tilt truck service are available at additional charge, and they explicitly tell customers to arrange their own unloading equipment.
Chery also offers something Titan does not: a twenty percent down reservation on out of stock items. For a dropshipper that is a useful tool when a hot product goes backordered and you want to hold your place in line rather than lose the sale.
Returns, Restocking, and Warranty Compared
This is where the gap between the two gets financially concrete. Titan’s published return policy gives customers thirty days from purchase, deducts a twenty percent restocking fee from refunds, and makes the customer responsible for all return shipping.
Return authorization must be obtained before shipping anything back, tracking is required, and shipping insurance is recommended on items over $75. Scratch and dent or blemished items are excluded from returns and warranty entirely. If freight damage is not documented at the moment of delivery acceptance, no refund is offered.
Chery runs thirty calendar days as well but charges a fifteen percent restocking fee on orders canceled after shipping, plus a three percent processing fee on pre shipment cancellations. Their returns and refunds policy excludes custom, bargain, clearance, as is, leased, and hazardous items, and special orders are non cancelable and non refundable.
That five point restocking difference matters more than it looks. On a $4,000 structure, fifteen percent is $600 and twenty percent is $800, and on a category with meaningful return rates that spread eats directly into your net.
Warranty is where Chery pulls clearly ahead for structure products. Their warranty terms give one year on shelter frames, two years on PE covering, eight years on PVC covering, one year parts and labor on skid steer attachments, and one year structural on modular homes with a year on replacement parts.
Titan offers a flat one year on defects in material and workmanship. Their warranty policy states claims must be submitted within ninety days of discovering a failure, and critically that coverage runs to the original retail purchaser only and is not transferable to subsequent product owners.
Read that last clause again if you are planning to buy wholesale and resell. A non transferable warranty tied to the original purchaser is a structural problem for a reseller model, because your customer may not be the party the warranty recognizes.
The Channel Conflict Problem Nobody Talks About
Titan Attachments maintains branded storefronts on Amazon, Walmart, and eBay, and they run their own site wide promotional calendar with discounts advertised up to fifty five percent off. Try to compete with that as a small store carrying the same SKUs.
When a customer searches a Titan part number, they will find Titan’s own listing on three marketplaces plus Titan’s own site, all of which will be priced at or below whatever you can offer. There is no minimum advertised price protection visible that would stop this, and no reason to expect the manufacturer to price above its own dealers.
This is the exact failure mode I warn people about constantly. A supplier that sells hard direct to consumer is not a supplier, it is a competitor who will occasionally sell you inventory. The economics never work in your favor.
Chery sells on Amazon too, which I want to be honest about rather than paper over. But Chery’s core high value structure catalog, the container canopies and vinyl garages and modular buildings, is not saturated across three marketplaces the way Titan’s implement line is, and Chery actively markets a dealer channel as part of its business model.
Channel conflict is consistently the factor that separates workable suppliers from time wasters in this category. I ranked how the major players handle it in my roundup of the best industrial equipment dropshipping suppliers for high-ticket stores.
It is also the reason the closest comparison to this matchup is not Titan at all. If you want a genuine head to head between two suppliers who both court resellers, my breakdown of Chery Industrial against TMG Industrial on solo operator approval odds is the more useful read. Both of those companies want dealers, which makes the comparison meaningful in a way this one is not.
The same holds if you put TMG Industrial next to Titan on the same criteria. Another fair benchmark is VEVOR, whose reseller pathway is at least documented. Publishing a route in is the minimum bar before a supplier belongs in a serious comparison.
Margin Math for a Solo Operator
Let me put actual numbers on this. Say you sell a Chery vinyl garage at $4,599 retail. If a dealer discount lands you anywhere in the typical twenty to thirty percent range for this tier of supplier, your gross sits somewhere between $920 and $1,380 on a single unit before ad spend and processing.
Now run the same exercise on a Titan dirt bucket at $1,774.97. Even at a generous wholesale discount, your gross per unit is a fraction of the structure sale, and you are fighting Titan’s own Amazon listing for the click. You need many more transactions to reach the same income, with more support tickets per dollar earned.
That is the whole argument in one paragraph. High-ticket works because the per unit margin absorbs the cost of acquiring a customer. Lower ticket items with a competing manufacturer storefront break that equation in both directions at once.
Before you commit to this category at all, it is worth seeing how it stacks up against other high average order value niches. My list of proven high-ticket niches lays out the average order values and competitive dynamics side by side.
Pricing pressure from lower cost Chinese direct brands is the other force squeezing this category, and it hits implement sellers hardest. I covered how that plays out in my comparison of Chery Industrial against VEVOR on which supplier actually leaves you a margin, and the same dynamic applies to anyone selling buckets and grapples online.
Where Each Company Genuinely Wins
Titan Attachments is genuinely good at what it does. The products are well regarded by tractor owners, the four distribution centers give real domestic coverage, the free economy shipping tier is generous for heavy steel, and the pricing is competitive at retail.
If you are a tractor owner buying implements for your own use, or a local equipment dealer with a physical location who wants stocking inventory and can move volume through a showroom, calling their 800 number is a reasonable move. Their local pickup option across four states genuinely helps a regional dealer.
Chery Industrial wins on everything that matters to an online reseller without a warehouse. Higher average order values, a published dealer application, five warehouses, a lower restocking fee, longer covering warranties on the structure line, and a catalog that stretches to nearly $79,000 at the top.
Chery is not perfect and I have never claimed otherwise. Their published policies leave MOQ and discount tiers undocumented, their shelter end panels are excluded from warranty entirely, and shipping damage is excluded from warranty claims. Those are real limitations you should plan around.
Chery Industrial vs Titan Attachments Head to Head
| Factor | Chery Industrial | Titan Attachments |
|---|---|---|
| Core catalog | Shelters, buildings, greenhouses, gates, outdoor kitchens, attachments | Tractor and skid steer implements, forks, grapples, workshop gear |
| Published price range | About $150 to $78,990, bulk between $1,500 and $5,500 | Mostly under $2,500, example dirt bucket at $1,774.97 |
| Dealer program | Published application form plus phone line | Phone, text, chat, or email only, no published form requirements |
| Published MOQ | Not published | Not published |
| U.S. warehouses | Five, plus a Garden City showroom | Four distribution centers with local pickup |
| Freight model | Free on most orders, six to ten business days, liftgate extra | Free economy tier, ten to twelve business days freight, curbside only |
| Return window | 30 calendar days | 30 days from purchase |
| Restocking fee | 15 percent after shipping, 3 percent pre shipment | 20 percent deducted from refund |
| Warranty | 1 year frame, 2 years PE cover, 8 years PVC cover, 1 year attachments | 1 year, non transferable beyond original purchaser |
| Direct to consumer conflict | Present on Amazon, structure line less saturated | Branded stores on Amazon, Walmart, and eBay plus deep site promos |
| Ships to Alaska or Hawaii | Contiguous 48 states and Canada | Continental U.S. only, no Alaska or Hawaii |
| Best suited to | Online high-ticket stores without a warehouse | End users and regional dealers with a physical location |
Frequently Asked Questions
Can you dropship Titan Attachments products?
There is no published dropshipping program. Their wholesale page directs you to call an 800 number and does not document dealer terms, blind shipping, or a discount schedule. Combined with their branded Amazon, Walmart, and eBay storefronts, I would not build a store around them without a written agreement in hand first.
Does Chery Industrial have a minimum order quantity?
Chery does not publish an MOQ anywhere on their dealer page or in their terms. The application asks for your contact details and a message, and terms including quantity commitments are worked out after you apply. Treat any specific MOQ number you see quoted elsewhere as unverified.
Which one has the better return policy for a reseller?
Chery, by a clear margin. Fifteen percent restocking against Titan’s twenty percent is a meaningful spread on four figure orders, and Chery’s three percent pre shipment cancellation fee gives you a cheap exit when a customer changes their mind before the freight moves.
Do these two companies actually compete for the same customer?
Only in skid steer attachments. Chery’s structure catalog and Titan’s implement catalog serve different buyers with different purchase triggers. If you are picking a supplier for a shelter or outdoor structure store, Titan is not a real alternative, and the reverse is true for a tractor implement store.
Is Titan Attachments a legitimate company?
Yes, and I want to be clear about that. They run four U.S. distribution centers, publish full shipping, return, and warranty policies, and have a large customer base of tractor owners. The issue is not legitimacy, it is that their business model is direct to consumer retail rather than wholesale distribution.
What should I do if I want tractor implements specifically?
Look at suppliers built for the reseller channel rather than a retail brand with a phone line. I compared the realistic options across the category in my breakdown of the best Chery Industrial alternatives for high-ticket dropshipping, and several of them handle implements properly.
Distributors like Global Industrial carry implement adjacent inventory with established reseller terms, which is a different animal from a consumer brand. If you want breadth across tools and equipment instead, Northern Tool is worth a look for the same reason.
Bottom Line
For the solo operator building an online high-ticket store with no warehouse and no staff, Chery Industrial is the only workable choice of the two. Published dealer application, five warehouses, average order values in the $1,500 to $5,500 band, a fifteen percent restocking fee, and longer covering warranties on the structure line. That is a supplier profile you can build on.
For the tractor owner or hobby farmer buying implements for personal use, Titan Attachments is a solid retail purchase. Good products, four distribution centers, free economy shipping on heavy steel, and frequent deep discounts. Buy from them, do not try to resell them.
For the regional equipment dealer with a physical showroom and the ability to stock inventory, Titan’s phone based wholesale path may work fine. Local pickup across four states and a willingness to talk on the phone suit that business shape, and the channel conflict hurts less when you are selling to walk in traffic.
For the store owner who already sells shelters and structures and wants to add attachments, take Chery’s attachment line rather than opening a second supplier relationship. One dealer account, one freight relationship, one set of return terms is worth more than a marginally better bucket.
Whichever way you go, get your entity and your bookkeeping sorted before you apply anywhere, because most dealer applications ask for a business name and a resale certificate. I walk through exactly what to file and in what order in my guide to business formation for high-ticket dropshipping. Filing services like Bizee handle the paperwork cheaply if you would rather not do it yourself.
If you would rather not spend three months learning supplier negotiation, store build, and ad structure the slow way, my team does the whole thing for you through our done for you high-ticket store build and launch service. We handle supplier approvals, the Shopify build, and the launch.
One last thing worth saying plainly. Picking the wrong supplier is not a small mistake you fix later. It determines your margin ceiling, your support load, and whether you spend the next year competing against the company that is supposed to be supplying you.
Ready to Stop Comparing and Start Applying?
If you want structures with four figure average order values, five U.S. warehouses behind your fulfillment, and a dealer channel the company actually markets, Chery Industrial is the supplier to open a conversation with this week.
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Trevor Fenner is an ecommerce entrepreneur and the founder of Ecommerce Paradise, a platform focused on helping entrepreneurs build and scale profitable high-ticket ecommerce and dropshipping businesses. With over a decade of hands-on experience, Trevor specializes in high-ticket dropshipping strategy, niche and product selection, supplier recruiting and onboarding, Google & Bing Shopping ads, ecommerce SEO, and systems-driven automation and scaling. Through Ecommerce Paradise, he provides free education via in-depth guides like How to Start High-Ticket Dropshipping, advanced training through the High-Ticket Dropshipping Masterclass, and fully done-for-you turnkey ecommerce services for entrepreneurs who want a faster, more hands-off path to growth. Trevor is known for emphasizing sustainable, real-world ecommerce models over hype-driven tactics, helping store owners build scalable, sellable, and location-independent brands.
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