The Walmart Plus free trial is not actually free on Walmart’s main membership page. As of November 2026, walmart.com/plus offers 30 days of Walmart+ for $1, and after that the plan renews at full price: $98 a year on that page, or $12.95 a month per Walmart’s Student help article, plus tax. The truly free versions are the 30-day trials on Walmart’s Student and Walmart+ Assist pages, and a separate 90-day offer for new members that I saw on its own Walmart page.
I’m Trevor from Ecommerce Paradise, and I put this guide together because Walmart’s trial offers are spread across several pages and they do not all say the same thing. I spend my time around high-ticket dropshipping, where shipping speed and delivery fees decide whether a buyer clicks purchase, so I like to read the actual membership terms instead of repeating headlines. Everything below comes from Walmart’s own pages unless I say otherwise, and where a page does not show something, I say so.
Disclosure: some links below are affiliate links, which means I may earn a commission at no extra cost to you. Walmart links go straight to walmart.com.
Walmart+ Trial Offers at a Glance (November 2026)
Here is every trial or entry offer I could verify, next to the main rival memberships. Prices are as shown on each company’s own page when I loaded it, and they can change without notice.
| Membership | Trial length | Trial price | Price after the trial | Who qualifies |
|---|---|---|---|---|
| Walmart+ (standard) | 30 days | $1 | $12.95/month or $98/year plus tax | US billing address, one trial per eligible customer |
| Walmart+ 90-day offer | 90 days | Free, per its page | Not shown on that page | New members and current 30-day trial members |
| Walmart+ Student | 30 days | Free | $6.47/month or $49/year | Verified US college students, 18 or older |
| Walmart+ Assist | 30 days | Free | $6.47/month or $49/year | Verified recipients of programs such as SNAP, WIC and Medicaid |
| Walmart+ with Sam’s Club Plus | None | No trial | $120/year, annual only | New or existing Walmart or Sam’s Club members |
| Amazon Prime | 30 days | Free | $14.99/month or $139/year | Eligible customers |
| Costco Gold Star | No trial shown | Not applicable | $65/year, with a refund guarantee | Anyone who joins |
| Sam’s Club | No trial shown | Not applicable | $60/year Club, $120/year Plus | Anyone who joins |
If you only remember one line from that table, make it this one: the standard Walmart+ trial costs $1, and it turns into a paid plan by itself unless you cancel. The rest of this post covers how long it lasts, what you get, how to cancel it, and whether it is worth starting right now.
How Long Is the Walmart+ Free Trial?
The standard trial is 30 days. Walmart’s membership page headline reads “Try 30 days of Walmart+ for just $1,” and the button says “Unlock my $1 trial.” That is the offer most people mean when they search for the Walmart plus free trial 30 days version.
Walmart’s Student help article and its Assist page both describe a free 30-day trial, so those are the two no-cost 30-day options I could verify. The Student article limits its trial to people who have never had Walmart+ and who pass verification. Walmart’s Walmart+ Student help article has the full rules.
The Terms of Use say only one trial is allowed per eligible customer, and they do not state a trial length at all. In other words, the 30 days is shown on the sign-up pages, not in the legal terms, so always check the length shown on the page you actually sign up from.
Is There a Walmart Plus Free Trial for 90 Days?
I found one: a Walmart page titled “Enjoy a free 90-days Walmart+ trial membership.” It says the offer is for new members and current 30-day trial members, and it says past trial members, past paid members and current paid members are not eligible. It also says you can cancel anytime through your account.
Here is what that page did not show: a start or end date for the promotion, whether a payment method is required, and what you pay after the 90 days. Cord Cutters News reported the same offer on November 9, 2026, and attributed it to Walmart, in its roundup of six ways to save on Walmart+. That is a third-party report, so treat it as a pointer rather than proof the offer is open to you today.
Notice the catch in the wording: “current 30-day trial members” are eligible. That suggests the 90-day offer can sit on top of a trial you already started, but the page does not say how that works, so I am not going to guess. The $1 offer on the main page is the only trial I would count on being available to a typical new customer.
Is There a Walmart Plus Promo Code?
I could not verify any current Walmart+ promo code, and I am not going to list one. The $1 trial on Walmart’s membership page asks for no code on the page I loaded, and its button reads “Unlock my $1 trial.” I did not verify any code listed on third-party coupon sites.
The 90-day page I mentioned above is reached through a Walmart enrollment link, and I am deliberately not copying the tracking details from it. If you want to see whether you qualify, start at the main membership page and see which offer it presents to your account. That is the most reliable test I can offer, because the Terms let Walmart accept or refuse enrollments at its discretion.
There are also partner offers. The Cord Cutters roundup says Straight Talk includes Walmart+ on two unlimited phone plans, and it describes that as Straight Talk’s offer, not Walmart’s. I did not verify the phone plan terms, so check them with the carrier before counting on it.
What the Walmart+ Free Trial Includes
The trial is meant to let you use the membership. Walmart’s streaming help article says trial members can use the streaming benefit, and the Terms list several perks that open to trial and paid members alike. Here is what Walmart’s pages list as member benefits, with the details that matter.
Delivery and shipping
Free delivery from your store applies to orders over $35, and Walmart’s footnote says restrictions apply. Free shipping has no order minimum, covers next-day and two-day shipping from Walmart.com, and excludes most Marketplace items. Free pharmacy delivery on prescription orders has no minimum either, but it is not available for InHome delivery.
Walmart’s page also claims Express Delivery saves up to $9.95 in fees. That number comes from its own footnote comparing a $10 Express fee for members against higher non-member fees, and it can vary by location.
Fuel savings
Members save 10 cents a gallon at participating Walmart, Exxon, Mobil and Murphy stations, and the membership page also lists CITGO. In Alabama the discount is 5 cents, and Walmart’s membership page says 5 to 10 cents there. The fuel savings help article explains how to use it at the pump through the Walmart app.
Walmart’s own pages disagree on the station count: the fuel help article says over 13,000 stations, while the October 2026 bundle announcement says more than 17,000. I would not rely on either number. Look for a station near you in the app before you assume the benefit is useful. The help article does not say whether trial members get the fuel discount, so that one is not shown.
Peacock or Paramount+
You choose one ad-supported service, Peacock Premium or Paramount+ Essential, and you can switch once every 90 days. That is the answer if you were searching for a Walmart plus free trial with Peacock. Walmart’s streaming benefits help article says trial members can use it.
Two practical notes. First, you need an active streaming account created through the Walmart+ benefits hub, and if you already pay for that service directly, the article says you must cancel it and let it expire before activating the benefit. Second, only paid members can buy an ad-free upgrade, which Walmart lists at $5 a month or $50 a year for Paramount+ Premium and $6 a month or $72 a year for Peacock Premium Plus, plus tax.
Other perks
Walmart’s membership page also lists Scan and Go in stores, free returns from home, 25 free photo prints a month, free flat tire repair with a road hazard warranty, free online pet care through Pawp, up to 10% Walmart Cash on Walmart+ Travel, and Burger King savings. The Terms confirm the road hazard warranty, tire repair, Burger King discount and Pawp are open to trial members, and Walmart’s page says some of these have restrictions.
The membership page also advertises 5% cash back with the OnePay card. That card needs its own registration and credit approval, and the page’s FAQ asks whether you have access to all benefits during the trial without showing the answer on the page I loaded. The Terms say you must be a Walmart+ member when the purchase settles, and they do not give a trial-specific rule.
What the Trial Does Not Include
This is where trials get misunderstood. Walmart’s pages draw a few lines between trial members and paid members, and they matter right now because of the holiday sales.
- Early access to deals: Walmart’s promo pages say early access is for paid members only, and its Walmart+ and Sam’s Club Plus benefits help article lists trial members as excluded from early online access.
- Benefits sharing: The Terms limit invitations to members, excluding trial members.
- Ad-free streaming upgrades: The Terms and the streaming article require a paid monthly or annual membership.
- Pausing: The manage-membership help article says pausing is not available for trial memberships.
Keep that in mind if you are starting a trial for the first-day holiday deals. I cover the sale schedule in my post on Walmart’s three Black Friday events. Walmart’s own announcement is on its corporate news site. That announcement does not mention trial members, but the pages above do.
Who Is Eligible for the Walmart+ Free Trial?
Walmart’s Terms say Walmart+ is available only to customers with a US billing address. They also say Walmart may accept or refuse enrollments at its discretion, that you need at least one Walmart-accepted payment method on file at all times, and that only one trial is allowed per eligible customer. The Terms do not list the eligibility criteria for the trial itself.
The discounted trials have their own rules. For Student, Walmart’s help article says you must be 18 or older, be a current or incoming undergraduate or advanced degree student at a Title IV accredited US college, live in the US or its territories, and verify through SheerID. Walmart+ Assist members are not eligible for Student.
For Assist, Walmart’s Assist help article lists qualifying programs including SNAP, WIC, Medicaid, SSI, TANF and the Federal Pell Grant, and it says not all government programs are eligible. Verification lasts one year, and Walmart rechecks it at each renewal.
One question I see a lot is whether EBT can pay for the membership. The Assist pages list SNAP as a qualifying program but do not say whether EBT can pay the membership fee, and neither page I loaded addresses it. For that one, I would contact Walmart before assuming either way.
How to Start the Walmart+ Free Trial
The sign-up is short, and the main thing to do is slow down at the plan and payment steps. Here is the order I would follow.
- Go to walmart.com/plus and sign in to the Walmart account you want the membership on.
- Pick the offer you qualify for: the $1 trial, or the Student or Assist page if you are eligible for one of those.
- Choose a plan if the page asks you to. The Assist page says you can pick monthly or annual, while the main membership page shows only the $98 annual price, so read the checkout summary closely to see how the $1 charge applies.
- Confirm the payment method. The Terms require at least one Walmart-accepted payment method on file at all times, and renewals charge the payment method on file.
- Write down the trial end date the moment you see it, then set your own calendar reminder two days earlier.
That last step is not from Walmart, it is just good practice with any auto-renewing trial. Walmart’s sign-up pages I loaded did not show the exact end date format, so look at your confirmation email and the membership page in your account after you enroll.
How to Cancel the Walmart+ Free Trial Before You Are Charged
Walmart’s manage membership help article gives the path. Go to your Walmart account, choose Walmart+, then Manage membership, select Manage beside the Walmart+ plan, and select Cancel beside Cancel membership. Walmart then gives you three choices: confirm the cancellation, view an exclusive offer, or keep the membership.
The Terms also list a phone option, (800) 924-9206. If you cancel, the help article says you are prompted to get a “Remind Me Later” email three days before your renewal date.
Here is the trap with cancelling a trial. For paid members, Walmart’s Terms say benefits continue until the end of the current term. For trials, they say Walmart may end the membership immediately, in which case you lose the trial benefits immediately, and no refunds are issued. So if you cancel on day 3, you may lose the trial right away, and the $1 is not coming back.
My approach would be to cancel close to the end of the trial rather than at the start, but not so close that a mistake costs you a full price charge. The help article does not show trial-specific cancellation steps, so if the cancel button is missing or the page behaves differently, take a screenshot and call Walmart rather than waiting.
What Happens When the Walmart+ Free Trial Ends
Walmart’s Terms say all trial memberships auto-renew into a full-price annual or monthly membership unless otherwise provided. They also say that after a trial, the initial term is charged immediately, and that renewals charge at the fee then in effect plus any applicable taxes.
The price, as Walmart shows it, is $12.95 a month or $98 a year. The main membership page shows $98 a year as the only full price, and the $12.95 figure is quoted in Walmart’s Student help article as the standard monthly price. Walmart’s page for Sam’s Club members also says the annual plan is $98 a year, or $8.17 a month, after the trial. The Terms do not state a price and say only that fees may vary.
Some other rules that matter after you stay:
- You can upgrade from monthly to annual at any time, but the help article says you cannot currently switch from annual to monthly.
- Paid members can pause one month at a time, up to three times a year.
- If a payment is declined, Walmart may resubmit the fee to your issuing bank, and if payment still fails, the membership is terminated.
- Fees are non-refundable except as the Terms state or the law requires.
The Terms also let Walmart change benefits and, for renewals, charge the fee then in effect without further notice except where law requires it. They show no advance notice period for fee increases. That is a polite way of saying the price you see today is the price today.
Benefits Worth Testing in Your First 30 Days
Do not judge the trial by how it feels on day one. Pick the two or three benefits that fit how you shop and test those on purpose. Here is a simple checklist.
- Delivery: Place at least one grocery or household order over $35 and see the fees and time slots in your area.
- Free shipping: Order something from Walmart.com itself, not a Marketplace seller, since Marketplace items are mostly excluded.
- Fuel: Check whether participating stations are on your normal driving routes before you count on the discount.
- Streaming: Activate Peacock or Paramount+ only if you would actually watch it.
- Pharmacy delivery: Useful if you already fill prescriptions at Walmart, since the benefit has no order minimum.
Simple break-even math (examples, not promises)
These numbers are my own arithmetic from Walmart’s published prices, not savings Walmart guarantees. Walmart’s own page headline says annual members save an average of $380 a year, and its footnote gives $382 for annual members with at least 12 months of membership, excluding the $98 fee. Walmart describes that figure as an estimate against non-member prices or fees.
- Monthly versus annual: $12.95 times 12 is $155.40, while $98 a year works out to about $8.17 a month. The annual plan costs $57.40 less over a year, if you stay the full year.
- Fuel only: At 10 cents a gallon, the $98 annual fee takes 980 gallons to cover ($98 divided by $0.10). A 10-gallon fill-up saves $1.00.
- Student or Assist: $6.47 times 12 is $77.64, versus $49 on the annual plan.
The point of the math is not to prove the membership pays for itself. It is to show that the trial is your only low-cost way to find out whether you would use enough benefits to justify the price. Your savings will depend entirely on how you shop.
Walmart+ vs Prime vs Costco and Sam’s Club
Most people comparing the trial are really comparing memberships. I wrote a longer Amazon Prime vs Walmart+ comparison. I also keep a broader roundup of shopping memberships to consider. Here is the short version using the official numbers I could load.
Amazon Prime
Amazon’s own free trial article says Prime costs $14.99 a month or $139 a year, and the free trial is 30 days. You can start a Prime trial through my link if you want to compare the two side by side, though staggering them is easier.
That same Amazon article describes a six-month trial for students, which then runs $7.49 a month or $69 a year. I cover that in my Amazon Prime Student guide.
One more Prime detail: Amazon’s own gas savings article says Prime members save 10 cents a gallon at bp, Amoco and participating ampm and Thorntons locations. The article was published in October 2024 and shows an update date of September 28, 2026, so confirm the details on Amazon’s page before you rely on it. I did not load Amazon’s main Prime pages, so the full Prime benefit list is not something I verified for this post.
Costco and Sam’s Club
Costco’s Gold Star page shows a $65 annual fee and says it will refund your membership fee in full at any time if you are dissatisfied. That is not a trial, but it works a bit like one. See Costco’s Gold Star page for the exact wording. My Costco membership cost guide covers every tier.
Sam’s Club’s join page shows $60 a year for Club and $120 a year for Plus, and it says Plus now includes Walmart+. The join page I loaded does not mention a trial or a satisfaction guarantee. You can read the current prices on Sam’s Club’s join page. My Sam’s Club membership cost guide covers each tier.
The $120 Walmart+ and Sam’s Club Plus Bundle
Walmart announced the bundle on October 20, 2026, at $120 a year, which Walmart describes as the equivalent of $10 a month, and Walmart’s help page says the plan is available only as an annual plan. It includes a Sam’s Club Plus membership, free delivery from both retailers (with $35 and $50 minimums), the Peacock or Paramount+ choice, 10 cents a gallon at participating stations, and 2% Sam’s Cash up to $750 a year. Walmart’s announcement has the full list.
The key detail for this topic is on Walmart’s help page: there is no trial for Sam’s Club Plus or Walmart+ with Sam’s Club Plus. If you want to test the standard membership first, take the trial, then decide on the bundle. I explain the bundle in my post on Walmart bundling Walmart+ and Sam’s Plus. The details are on Walmart’s Sam’s Club Plus help page.
The upgrade paths are worth knowing. Walmart’s announcement says annual Walmart+ members can switch for $22 more per year, Sam’s Club Club members can upgrade for $60 more per year, and Sam’s Club Plus members can activate Walmart+ at no extra cost. The math fits the standard price: $98 plus $22 is $120.
Should You Start the Trial Right Now?
As of November 12, 2026, Walmart’s Early Black Friday Deals event runs November 12 to 15, per Walmart’s announcement. The announcement says Walmart+ members get early access to hot deal drops at 12:01 a.m. ET on November 12 and again on November 23, and that select online-only deals are reserved for members for the first 24 hours. Since Walmart’s pages say early access is for paid members, a trial may not get you into those windows.
That does not make the trial pointless. You would still test delivery and shipping during a busy shopping period. But if early access is the reason you are signing up, read the benefit footnotes first, because a $1 trial that excludes the thing you wanted is not a bargain.
Also remember that the trial auto-renews. A trial that starts during the holiday rush can end in mid-December, right when you are busy, which is exactly when people forget to cancel. Put the reminder in your calendar on day one.
Who the Walmart+ Trial Fits
Here is how I would sort it, without pretending one answer works for everyone.
- Weekly grocery or household shoppers near a Walmart: The delivery and shipping benefits are the core, so the $1 trial is a cheap test.
- Regular drivers near participating stations: Test the fuel benefit with a few fill-ups before deciding.
- Students and households in qualifying assistance programs: Start from the Student or Assist pages, since the trial there is free and the price afterward is $6.47 a month or $49 a year.
- Costco or Sam’s Club members: Look at the $120 bundle before paying for two separate memberships.
- Occasional shoppers: You may not use enough benefits to justify a recurring charge, and that is fine. Cancel the trial and move on.
The Ecommerce Owner Angle
If you run or plan to run an online store, memberships like this are a small expense, but they teach you something. Free shipping and fast delivery are what shoppers now expect, and these programs train them to expect it. That affects how you price and ship, especially in categories from my high-ticket niches list, where shoppers compare delivery terms before they buy.
If you buy samples or supplies for your store through a membership, talk to your accountant about whether any of the fee is a business expense once your business formation is in place. I am not giving tax advice here, and a consumer membership used mostly personally is not automatically deductible.
The other side is sourcing. When you vet products for a store, you are the one who has to promise the shipping speed, which is why my guide on finding high-ticket dropshipping suppliers spends so much time on fulfillment. Subscriptions like Walmart+ and Prime exist because logistics is the whole game.
Walmart Plus Free Trial FAQ
How long is the Walmart Plus free trial?
The standard trial shown on walmart.com/plus is 30 days for $1. The Student and Assist pages show a free 30-day trial, and a separate Walmart page offers 90 days free to new members and current 30-day trial members, as of November 2026.
How do I cancel the Walmart Plus free trial?
Go to your Walmart account, choose Walmart+, Manage membership, Manage, then Cancel, and confirm. The Terms also list (800) 924-9206. Walmart says trial benefits may end immediately when you cancel, and no refunds are issued.
Will Walmart charge me after the trial?
Yes, unless you cancel. The Terms say trials auto-renew into a full-price annual or monthly membership, which Walmart’s pages show as $98 a year or $12.95 a month plus tax.
Can I get the Walmart Plus trial with Peacock or Paramount+?
Yes. Walmart’s streaming help article says trial members can use the Video Streaming Choice benefit, which lets you pick Peacock Premium or Paramount+ Essential and switch once every 90 days. Existing paid subscriptions to that service must be cancelled and expired first.
Is there a Walmart Plus promo code?
I could not verify any current code, so I do not list one. The $1 trial needs no code, and the best way to check for other offers is to sign in on walmart.com/plus and see what Walmart presents to your account.
The Bottom Line
As of November 2026, the Walmart Plus free trial is a $1, 30-day trial on Walmart’s main page, with free 30-day trials for verified students and Assist-eligible households, and a 90-day offer for new members that I could see but not fully verify. After the trial, it auto-renews at the full price, and cancelling a trial can end your benefits immediately.
Start it only if you will test the benefits you would really use, write down the end date, and cancel before the charge if the numbers do not work for you. Walmart can change these terms, so check the latest on its membership page before you start.
Related Articles
If you found this useful, these guides go deeper on related topics:
- Amazon Prime Alternatives: 4 Memberships Worth Comparing in 2026
- Amazon Prime Pricing: Every Plan, Add-On, and Discount Explained (2026)
- Amazon Prime Review 2026: Is It Still Worth It for Entrepreneurs and Digital Nomads?
- Walmart Bundles Walmart+ and Sam’s Plus at $120 a Year
- Walmart Splits Black Friday Into 3 Events Starting Nov. 12
This article is for general information only. Walmart and other retailers change prices, trial terms and benefits without notice, so check the provider’s own pages before you sign up.

Trevor Fenner is an ecommerce entrepreneur and world traveler from Seattle, Washington, and the founder of Ecommerce Paradise, a platform focused on helping entrepreneurs build and scale profitable high-ticket ecommerce and dropshipping businesses. With over a decade of hands-on experience, Trevor specializes in high-ticket dropshipping strategy, niche and product selection, supplier recruiting and onboarding, Google & Bing Shopping ads, ecommerce SEO, and systems-driven automation and scaling. Through Ecommerce Paradise, he provides free education via in-depth guides like How to Start High-Ticket Dropshipping, advanced training through the High-Ticket Dropshipping Masterclass, and fully done-for-you turnkey ecommerce services for entrepreneurs who want a faster, more hands-off path to growth. Trevor is known for emphasizing sustainable, real-world ecommerce models over hype-driven tactics, helping store owners build scalable, sellable, and location-independent brands.
He maintains homes in Seattle and Bali, spends most of the year overseas, and usually returns to Seattle for about a month each summer.

