ChatGPT Tracking Bug Hid Your AI Referrals for a Week

ChatGPT Tracking Bug Hid Your AI Referrals for a Week

ChatGPT stopped adding utm_source=chatgpt.com to outbound links around October 8, hiding AI referrals in Direct traffic until tags returned by October 16. Ecommerce Paradise readers who track AI-search traffic in GA4 are holding weekly reports with a gap of roughly eight days in them. Adobe’s analysis of about 500 pages found ChatGPT visits down about […]

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93% of Surveyed Firms Lack Control of Saved Card Data

93% of Surveyed Firms Lack Control of Saved Card Data

PYMNTS reported Oct. 20 that 93% of surveyed companies lack full control over customer payment credentials, which can make switching processors costly. If you run a high-ticket Shopify store, this lands on a decision you probably made once and never revisited: which processor holds your customers’ saved cards, and what it costs to leave. For […]

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PHP Schedules Emergency Patch for 2 Critical Flaws Today

PHP Schedules Emergency Patch for 2 Critical Flaws Today

PHP’s security team will release fixes for two critical vulnerabilities today at 14:00 UTC, according to an advisory it published on October 20. That matters to any Ecommerce Paradise reader whose store runs on WooCommerce, Magento or a custom PHP build, because PHP is the language running the server that takes your orders. Shopify merchants […]

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Google Tests A/B Toggle for Performance Max Asset Groups

Google Tests A/B Toggle for Performance Max Asset Groups

Google appears to be testing a built-in A/B testing toggle inside Performance Max asset groups, according to Search Engine Land’s October 20 report. If you run Performance Max for a high-ticket Shopify store, the catch is the calendar. Google’s help documentation says a test locks the tested asset group and recommends running it at least […]

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